Blockchain in logistics applications right now with Mary Ann Holder? Mary Ann Holder is Chief Marketing Officer at One Network Enterprises, a provider of the blockchain-enabled network platform, The Real Time Value Network. Back in 2002, Greg Brady, a supply chain visionary and Ranjit Notani a pioneer in multi-enterprise collaboration technology came to the conclusion that the traditional paradigm of business-to-business collaboration built around enterprise-centric software was fundamentally flawed. Businesses must take an outside-in network view and together serve the end consumer. In May 2003, they acquired Elogex, a cloud-based logistics software company, and founded One Network Enterprises with a vision to create consumer-driven business networks. They developed a network platform that enabled entire business communities to collaborate and work together to serve the consumer. Brady and Notani brought the network way of conducting business just as LinkedIn did so to managing professional contacts. They re-imagined how business software is built, delivered, and used for today’s dynamic and highly inter-connected world.

When you say buyer, are you talking about the supplier-buyer the individual persona like all of the above? The supplier-buyer has their own sort of set of needs and research materials and places that they go to get information. But, when you think about an individual buying they are influenced by their immediate sphere and there may be their generation maybe their educational status and where they reside in the organization. Along with that, we build buyer personas. The buyer persona really helps us to map out who we’re talking to and what types of things and what types of issues really would make them tick and make a decision.

One Network’s Real Time Value NetworkTM (RTVN) platform is a true multiparty network ecosystem enabling two or more parties to participate on the same transaction using a common business object. The RTVN supports critical processes ranging from supply chain planning (demand, supply, respond), store planning and execution, to supply chain execution (procurement, manufacturing, fulfillment, transportation) which includes knowledge of supply chain planning and Transportation Management System (TMS)systems of records. Unlike antiquated ERP-approaches, the RTVN optimizes internal and external partners so they can achieve common financial and operational goals on the network and build trust between parties.

Multiparty networks have all the key elements missing from blockchain 1.0, including: Scalability – using a scalable grid architecture, multiparty network support tens of thousands of trading partners and the transaction volume that entails. Confidentiality – because they are built using multiparty permissions frameworks with granular and role-based permissions to ensure secure data access. Functionality – by providing powerful, multiparty apps such as logistics management that run on the network and write to a blockchain. Community Master Data Management (MDM) – that manages and synchronizes data across different systems and parties to ensure data is trusted. Combined, these features enable powerful functionality that can support all parties, including buyers, sellers, fulfillment, and logistics partners via a shared app. This allows all parties to transact while showing only the relevant authorized slice of the data to each partner.

Mary Ann Holder about One Network’s Intelligent Control Tower: One Network’s Intelligent Control Tower is not your typical control tower, that provides visibility to immediate trading partners only. The Intelligent Control Tower monitors, manages, and controls decisions and execution across functions and across companies to optimize the entire network. The Intelligent Control Tower uses AI and serves as a system of engagement across trading partners, and orchestrates companies, people and things to work together in real-time to serve the end consumer. Until recently, supply chain control towers have been all about providing visibility to your immediate trading partners. But with the development of multi-party, consumer-driven networks, advanced control towers now provide real-time visibility, collaboration and powerful AI capabilities to move beyond decision-support to decision-making and autonomous control.

In this Technology Value Matrix, Nucleus evaluates solutions that help organizations find the right balance between inventory and service levels while minimizing costs. This is important because the demand for solutions that enable organizations to plan around balancing service delivery with stocking levels is becoming more pronounced as the competitive landscape and shifts in consumer behavior present new challenges. Using One Network, customers can onboard their trading partners, giving two-way visibility to inventory levels, ability to serve, and forecasts. MaryAnn Holder-Browne, Chief Marketing Officer of One Network: “We are thrilled to once again be recognized by Nucleus Research”.

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