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Marketing decisions made based on poor data is costing companies $500K to $10M in lost revenue and many people their jobs. The right data solution will define the true reality of your market and how your company can thrive within it. It helps you increase your bottom-line and facilitates your expansion and consolidation plans. When you can trust the source of your data, you can make better long-lasting and impactful decisions faster and with confidence.

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MedSKU uses a sample of 1700+ reporting hospitals and ambulatory surgery centers (ASCs) to gather purchase order data and sales information. After combining this with rigorous primary research, ongoing for over a decade, MedSKU is able to deliver a cross-verified and highly accurate depiction of the market, unlike any other. This is used to identify growth opportunities and guide strategic market positioning. Clients have reported tangible increase in market share through optimum price labelling and implementing the best practices of their competitors, using MedSKU.

The global pharmaceutical industry is greatly impacted by the introduction of new drugs, patent-expirations, first-to-market strategies and clinical trials like never before. A wholesome examination of the global healthcare industry and the role of pharmaceutical products to alleviate pain and suffering, requires a serious look at forces that cause the ebb and flow of markets in various regions of the world.

Our survey services have been used by top companies in the medical, dental and pharmaceutical industries. We’re proud to work with them and see their product development, marketing and strategic teams succeed by having accurate, up-to-date information. Targeted, multi-angle intelligence for your marketing, product and sales teams to identify, expand and accelerate your sales efforts and market share gains. This is a service developed for marketing and product managers, business developers, sales managers, directors of operations, CEOs, and new start-ups. Medical market surveys can also provide insight into how your customers perceive and interact with your brand. As a result, you can develop a marketing strategy that is more in line with the perspectives of the customer.

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